The term OTT which is a short form of Over The Top is the platform where a method is used for transmitting streaming material over the internet. In the past, when a customer purchased a cable subscription, their cable TV provider was in charge of providing and making programming accessible.
Due to their ability to let users watch content whenever they want, on a variety of devices, and from any location with an internet connection, OTT services have grown in popularity in recent years. The development of smart TVs, which enable users to access OTT platforms straight from their TV sets without the need for additional hardware, has further contributed to the popularity of OTT platforms.
The advantage of the OTT platform is that it provides flexibility Instead of having to stick to a set TV programming schedule, users can watch content when it suits them plus it provides accessibility instead of being restricted to their home TV, users may view material from anywhere they have an internet connection. The variety of content it provides is uncountable movies, TV shows, and original web series are all available on OTT platforms, which may not be true of traditional TV networks.
Because consumers just pay for the material they wish to see rather than having to pay for a full package of channels, OTT platforms are typically more affordable than traditional TV services. So, what the consumer wants is to have access to most of the series and shows at a very affordable and feasible price. To provide maximum customer satisfaction DishTV has launched its app named Watcho. Watch is an Indian OTT service that provides a wide range of content, including films, TV shows, and original web series in genres like comedy, drama, and romance. This app can be downloaded for Android And IOS app stores from their websites. By seeing the features and the services it provides Watcho app is considered to be the cheapest app available on the market. But to make you understand better we are discussing some points as to why it is the cheapest platform:
- Affordable Subscription Plan
While comparing to other platforms in India, Watcho offers most of the most affordable subscription plans. The starting monthly plan subscription for the customers is just Rs. 99 and the annual subscription plan is Rs. 499. Customers don’t have to spend their hard-earned money on entertainment.
- Free Content
Users can access a lot of Watcho’s free material, including some of its original web series and movies, without needing to purchase a membership. Because of this, it’s a great choice for customers who don’t want to pay for premium material.
- Discounts and Offers
The membership options offered by Watcho frequently come with discounts and deals, making it even more economical for customers to enjoy premium content. This has aided the site in drawing a sizable user base, particularly from India’s price-sensitive market.
- Ad- Supported Model
Watcho operates on an ad-supported business model, which implies that it makes money by displaying users’ advertisements. While this might not be optimal for those who dislike advertisements, it enables Watcho to maintain affordable subscription costs.
In conclusion, if you are searching for the most affordable option for an OTT platform then, Watcho is the perfect fit for you.
